Transamerica Group Insurance Differentiators
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Committed to Your Success

With our comprehensive portfolio of group insurance programs and related services, we offer strategic and innovative marketing solutions that can help deliver results, customer loyalty and brand differentiation for you, our client.

We consistently provide our clients with highly effective and efficient insurance programs that generate results. Our staff works hard to find newer, effective and efficient ways to respond to each client's unique needs and customized programs.

For the past four decades, we have worked with America’s leading brokers, consultants, third-party administrators, and managing general underwriters, large and small. Our business relationships have resulted in year-over-year increases in value and sales.

Delivering insurance expertise and experience

  • Service: Our clients have direct access to our dedicated team of experts with backgrounds in numerous facets of the insurance industry.

  • Solutions: From strategic planning, extensive research and product development, to database modeling, testing and results analysis, our innovative marketing solutions and direct marketing expertise promote and enhance the success of your business.

  • Strength: Earning your trust is our highest priority. The Transamerica companies consistently high-ratings are a direct reflection of the care which we manage our business.


Innovative group insurance program solutions

Marketing Experts - We are experts in insurance direct marketing across all channels of delivery, including internet marketing, online enrollment, e-fulfillment, outbound telemarketing and direct mail, creating solutions with integrated marketing channel strategies.

Product Diversity - Through product diversity and highly rated underwriting companies*, we are able to expand client offerings to your groups. Constant product research and development allows us to deliver the right product to plan participants and their families. Transamerica's broad portfolio consists of supplemental health, life, travel, accident, and retiree health care insurance programs.

Consumer Research - Our Enterprise Marketing Development team is dedicated to conducting consumer research. The team actively pursues new channels for the efficient delivery of products, develops customized partner solutions, evolves our current product portfolio to meet changing needs and develops new products to take to market. Our full service, in-house research group serves as the basis for all of our product, market and partnership development decisions.

Relationship Management - The support team dedicated to each of our partners consists of experienced individuals that are focused on customer experience, product development, process and marketing strategy. Our relationship management philosophy is a research-driven account management process designed to provide value-added solutions while building, maintaining and expanding business relationships.

Channel Innovation - We have created personal one-on-one communication with our customers through our e-commerce capabilities, allowing the customer to decide when and where they want to do business. We provide opportunities to educate, network and generate leads by engineering a customer experience that aligns with your brand and exceeds customer expectations. We continually invest in Web drivers and applications to reach your customer in innovative ways. Our strategy is key to our longer-term diversification of delivery channels and represents a core discipline for us today and in the future.


Performance you can count on today - and tomorrow.

Transamerica's life insurance companies have received high ratings from the industry's most respected independent rating services. As a measurement of our financial strength and performance, these ratings are a direct reflection of the care with which we manage our business.

Our products are issued through Transamerica's highly rated insurance companies such as Transamerica Casualty Insurance Company (Columbus, OH), Transamerica Financial Life Insurance Company (Harrison, NY), Transamerica Life Insurance Company (Cedar Rapids, IA), Transamerica Premier Life Insurance Company (Cedar Rapids, IA). Transamerica Affinity is a business unit of the Transamerica Companies.

Transamerica is in the process of legally merging Stonebridge Life Insurance Company into Transamerica Life Insurance Company which is planned to occur around October 1, 2015. This merger will not affect the insurance coverage described in this website. Customer policy or certificate fulfillment may come from Transamerica Life Insurance Company or Stonebridge Life Insurance Company, depending on the timing of your State’s approval. Transamerica is the brand name used for products and services provided by one or more of the Transamerica companies.

Plans may not be available in all states.

*Learn more about our financial strength and our most recent ratings.